Political Advertising in the 2014 European Parliament Elections PDF
By:Christina Holtz-Bacha,Edoardo Novelli,Kevin Rafter
Published on 2017-07-21 by Springer
This timely publication offers a fresh scholarly assessment of political advertising across the EU, as well as an insight into differing political and regulatory systems related to political advertising in the individual member states. With a detailed focus on the images and communication styles that characterised the 2014 European Parliament election campaign, this edited collection evaluates political advertising across the EU using empirical data to compare and contrast styles and approaches in different members. This work allows the authors to offer an important evaluation of the similarities and differences in the posters and broadcasts used to win public support in the 2014 campaign at the time of the great European recession and financial crisis, specifically looking at the place of posters and video commercials. This book will appeal to researchers and students of political communication, political science, history, European studies as well as candidates and campaign workers who want a more comprehensive understanding of the representation of Europe in political adverts at the 2014 elections.
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Book ID of Political Advertising in the 2014 European Parliament Elections's Books is NtYtDwAAQBAJ, Book which was written byChristina Holtz-Bacha,Edoardo Novelli,Kevin Rafterhave ETAG "vongMj27SiE"
Book which was published by Springer since 2017-07-21 have ISBNs, ISBN 13 Code is 9781137569813 and ISBN 10 Code is 1137569816
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Book which have "243 Pages" is Printed at BOOK under CategorySocial Science
Book was written in en
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