Advertising PDF
By:Frank Jefkins,Daniel L. Yadin
Published on 2000 by Pearson Education
Advertising looks at the structure and organisation of the industry, how campaigns are constructed and costed, the various methods of promotion, above-the-line and below-the-line costs, legal and ethical issues, market research and much, much more.
This Book was ranked at 15 by Google Books for keyword Advertising.
Book ID of Advertising's Books is GV4q12LtbwMC, Book which was written byFrank Jefkins,Daniel L. Yadinhave ETAG "QPDUcFoQrHc"
Book which was published by Pearson Education since 2000 have ISBNs, ISBN 13 Code is 9780273634355 and ISBN 10 Code is 0273634356
Reading Mode in Text Status is false and Reading Mode in Image Status is false
Book which have "394 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
eBook Version Availability Status at PDF is falseand in ePub is false
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